Best Before

Best before clearance store was founded in 2017 by two businessmen with a combined retail experience of 60 years. After noting the success In Europe and Australia of concept stores selling short and past-dated quality food and personal care products at highly discounted prices, they decided to launch a Pilot Store in Wendywood Sandton to test out the concept locally. Whilst we noticed that there were salvage stores, they tended to be selling damaged and shop-soiled product with no attention to quality dates and store presentation, our research showed us that no-one was selling quality branded products in a professional